Internship Project
Start-Ups and Entrepreneurship

Feniska – Marketing

Institution
Humboldt-Universität zu Berlin,
Humboldt Innovation
Subject Area
Branding, Marketing, Media
Availability
Position filled in 2023.

 
Internship Modality:
On-site internship in Berlin
Project Supervisor(s)
Sonita Soth and Ropafadzo Murumbo

Academic Level
Advanced undergraduate students (from third year) 
Master's students 
Language
English
Further Information
Project Type
Start-Up
Project Content
FENISKA is a health startup that builds Smart Home devices for cats and dogs to improve and maintain their wellbeing. The first product is the FENISKA BASE, an intelligent pad that fits underneath various pet furniture. The FENISKA BASE enables pet owners to monitor weight changes, resting time or toilet visits (for domestic cats only). In addition to the FENISKA BASE, we also offer an intuitive healthcare App that allows pet owners to manually track other health data on top. The FENISKA App also offers an info hub in the form of educational blogs.
Tasks for Interns
  • Perform market analysis and research market and competition;
  • Assist in advertising and promotional activities (social media and newsletter);
  • Support in marketing administrative tasks;
  • Research and create blog content;
  • Help develop marketing campaigns.
Academic Level
Advanced undergraduate students (from third year) 
Master's students 
Requirements
  • Passion for the marketing industry and its best practices;
  • Study in the field of Communication/Media, Business Administration, and Marketing;
  • Creative writing style and excellent communication skills;
  • Preferably previous experience with Instagram or other social media channels, ideally in influencer marketing and/or content and community management;
  • Interest in the area of pets and technology-focused products.

Expected Preparation
  • Getting familiar with the start-up (look through our homepage),
  • The onboarding process for each intern is individual, depending on the skill level and work experience.

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For more information on the Humboldt Internship Program or the project, please contact the program coordinator.